Affordable housing
We know what a registered provider needs, because we built one.
Storm built a for-profit registered provider from nothing and took it through registration with the Regulator of Social Housing. It is now owned by the St Philips Group, carries a pipeline of more than 6,500 homes, and Storm still runs it. It is the reason we know what has to be true before a provider can take a lease.
The registered provider
We built a registered provider from scratch. We still run it.
Storm built a for-profit registered provider from nothing and took it through registration with the Regulator of Social Housing. It is now owned by the St Philips Group, carries a pipeline of more than 6,500 homes, and Storm still runs it.
That experience is why we know what has to be in place before a registered provider can commit to a development, and why we settle the rent, the lease and the provider before we buy the land.
Registered, not acquired
SHG was incorporated and registered from nothing rather than bought off the shelf. Registration means satisfying the regulator on governance and on financial viability, with a board capable of holding an executive to account. It is a slow process and the regulator turns applicants down.
Sold in May 2025, still operated by us
The St Philips Group owns Storm Housing Group and it carries a pipeline of more than 6,500 homes. Storm continues to run it on their behalf, which is a different and in some ways harder thing than owning it: the buyer kept the team that built it.
What it means for a scheme
We know what a registered provider has to satisfy before it can take a lease, because we have been the one satisfying it. That is why the rent, the lease and the RP are agreed before we buy the land rather than after we have built.
Developer and contractor
We develop and build affordable housing for other providers.
Storm is a developer and a principal contractor, and affordable housing is one of the things it builds. Section 106 obligations, affordable rent and social rent schemes for registered providers, and sites brought forward for providers who have the demand but not the development capacity.
For registered providers
We originate, design, consent and build, and the provider takes the completed homes. The provider carries no development risk and no contractor interface, because we are both.
Section 106 and planning obligations
We take on Section 106 affordable stock, and we argue the affordable housing and CIL position inside the planning application rather than at determination.
One company from appraisal to handover
The same business appraises the site, obtains the consent and builds it, so the price and the programme are held by one party. There is no developer blaming a contractor and no contractor blaming a design.
Governance
Experience that goes beyond construction.
Registration turns on governance as much as on money. The board assembled for Storm Housing Group was established through that process and remains separate from Storm Property’s own leadership and ownership, because it is a different company’s board and has been since May 2025.
Built
Affordable housing we have delivered.
Our experience extends beyond the registered provider itself. Storm develops and builds affordable housing for other providers, and this is the one we have delivered.
Ainsworth Mews
Stoke-on-Trent, Staffordshire
5 houses · Affordable housing
Five new-build, four-bedroom affordable rent homes, helping address the shortage of larger affordable family housing.
Get in touch
Need homes delivered, not a development partner found?
Tell us the tenure, the site and the timescale. If it is something we can build, we will say so quickly, and if it is not we will say that too.